Digital Marketing Executive
Job Title: Digital Marketing Executive
Location: Mayem Bicholim Goa
Experience: 0–1 Year
Key Responsibilities
- Develop and execute digital marketing strategies.
- Manage and optimize the company’s online presence, including the website, social media platforms, and email campaigns.
- Plan and execute SEO/SEM strategies to improve website traffic and search engine rankings.
- Create and manage paid advertising campaigns on platforms like Google Ads, LinkedIn.
- Analyze campaign performance using tools like Google Analytics and provide actionable insights.
- Collaborate with the content team to produce engaging and relevant content for blogs, social media, and newsletters.
- Monitor industry trends and competitor activities to identify new opportunities.
- Maintain and update the company’s CRM system with leads and campaign data.
Skills
- Experience with marketing automation tools.
- Knowledge of graphic design tools such as Canva or Adobe Creative Suite.
- Familiarity with IT services and technology trends.
Education & Experience
- Bachelor’s degree in Marketing, Business, Computer Engineering or a related field.
- Proven experience in digital marketing, preferably in the IT or service industry.
- Proficiency in tools like Google Ads, Google Analytics, and social media management platforms.
- Strong understanding of SEO, SEM.
- Excellent communication and interpersonal skills.
- Ability to work independently and as part of a team.
